currently at nike
mnovboi@gmail.com
hello! i am currently based in amsterdam, the netherlands, working as a senior narrative lead at nike ehq.
prior to this, i acted as senior creative strategist for the nike london office, senior creative at m&c saatchi, senior copywriter at r/ga and senior creative strategist at hypebeast uk.
writing:
☆ hypebeast
☆ the basement
☆ proper magazine
☆ footpatrol
☆ wonderland
☆ schon
☆ clash
brands:
☆ saint laurent
☆ nike inc
☆ red bull racing
☆ xbox
☆ timberland
☆ burberry
☆ ebay
services: strategy, editorial and creative direction, consulting, insights and research