novboi

sr. creative and strategist
currently at nike
instagram + linkedin
mnovboi@gmail.com


hello! i am currently based in amsterdam, the netherlands, working as a senior narrative lead at nike ehq.

prior to this, i acted as senior creative strategist for the nike london office, senior creative at m&c saatchi, senior copywriter at r/ga and senior creative strategist at hypebeast uk.

writing:
hypebeast
the basement
proper magazine
footpatrol
wonderland
schon
clash

brands:
saint laurent
nike inc
red bull racing
xbox
timberland
burberry
ebay

                                       

services: strategy, editorial and creative direction, consulting, insights and research

HYPEBEAST THE HISTORY OF THE DUNK



the history of the nike dunk and nike sb dunk
hypebeast + hypebae

 research
interviewing
 editorial writing 

more info

a very in-depth history of the nike dunk & a pleasure to write.

read the full article here.





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